ARCHIVE: Category Archive for: COVID-19

A Peek Ahead to 2022

While we don’t have a handy Magic 8 ball able to reliably predict the future, it hasn’t stopped us from making some educated guesses about next year’s signage industry trends. They include: Minimalism in design. We’ll continue to see signs focused on clean, crisp images that evoke elegance. Improved sustainability. As more companies embrace ESG (environmental, social, and governance) policies, they’re incorporating eco-friendly initiatives into their buildings, including signage construction, materials, and power. One of Metro’s recent clients, TÜV SÜD—a Germany-based company offering safety, security, and sustainability solutions—opted to use an innovative wall sign for its U.S. headquarters, for example. Metro’s partner, CityScapes, recommended the preserved moss material featured in the sign. Initially, the clients asked to use real wood

How to Effectively Use Safety Signage

ISHN is written for safety and health professionals who direct safety and health programs in high-hazard industrial and construction workplaces.

Consumers Want Curbside, Outdoor Dining to Stay in 2021

A recent National Restaurant Association survey found 83% of diners aren’t eating in person at restaurants as often as they’d like, up from 45% pre-pandemic. Many restaurants, including chains like Denny’s, Red Robin, and Texas Roadhouse, added — and plan to keep — outdoor dining. Other restaurants have developed and promoted more creative experiences for their customers including wine tastings and cooking lessons. Learn more!

Let Me Entertain You: Signage for Event and Entertainment Spaces

Imagine this scene: A giant arena filled with tens of thousands of screaming fans.  Bright lights flood the stage. The bass thrums from giant speakers. The colorful crowd bobs and weaves in time to the music. Or imagine a convention center. Row upon row of booths and tables create a labyrinth of paths weaving through the cavernous space. Giant industry signs hang from the ceiling, on the walls, and suspended from elaborate frames. Professionals move among the displays to network, share expertise, and learn about the latest innovations. What do these two environments share? They both see thousands of visitors at a time —  millions of visitors each year. Concert goers and convention or event attendees have specific expectations, including

Why Effective Communication is Highly Important During a Crisis

Your every correspondence from the top is an opportunity to nurture a relationship.

Critical Role of Signage During the COVID-19 Pandemic

While COVID-19 has presented incredible challenges across nearly all industries, it also highlights the critical role being played by the signage industry.  Much of the pandemic has focused on the visual — visualizing six feet of space between people, glove and mask wearing to protect each other, flattening the curve, graphics and videos of proper handwashing techniques — and creating effective visuals is the hallmark of an exceptional sign company, like Metro Sign and Awning. The Metro team has leveraged industry best practices in developing clear, visual communications that project calm authority while also offering guidance, instruction, and direction, because we recognize the critical need of our clients to communicate during this challenging time. Spreading the Message Whether digital or

What Effective Coronavirus Signs Look Like

A good sign gets people to change their behavior—and it’s not always pretty.

Tips for Signage and Wayfinding in a Post-COVID-19 World

Signage and wayfinding graphics can introduce healthy practices and help people feel at ease in this time of uncertainty.

How Digital Signage Is Playing a Critical Role in Combating COVID-19 

For some time now, digital signage has been reinventing the customer experience, impacting marketing strategies like never before and helping boost sales and supplement a company’s revenues in creative and imaginative ways. From vibrant displays that quickly catch the eye and draw in consumers more effectively than static signage to transforming long queues into infotainment